Most sustainability standards focus on green.
With 70% of our planet covered by Ocean, it's time to go Blue.
Business Solutions For Our Blue Planet
Table of Contents
  • Safeguarding the Ocean Strengthens Business…
Safeguarding the Ocean
Strengthens Business…
Ocean health is a growing
concern across the global public
Industry & plastics are driving
the Ocean and our planet's decline
Prioritizing sustainable operations benefits the Ocean and the bottom line
83%
of the global public are concerned about issues affecting the Ocean.
80%
of marine pollution originates from land-based industrial activities.
92%
of top performing companies demonstrate high sustainability performance.
… with Third-Party Verification
Key to Competitive Advantage
SUSTAINABILITY IS A DRIVER OF BUSINESS
72% of consumers of consumers rely on third-party verification and certifications to identify a company’s sustainability benefits.
BUT CONSUMERS DON'T KNOW WHO TO TRUST
52% of consumers believe that companies exaggerate or mislead sustainability claims.
THIRD-PARTY VERIFICATION BUILDS CREDIBILITY & COMPETITIVE ADVANTAGE
75% of global executives report that sustainability drives better business results,
and 72% say it enables revenue growth.
(IBM)
overview
About the Blue Standard
Oceanic Global’s Blue Standard (Blue) is a global sustainability standard guiding businesses across all sectors to eliminate single-use plastic and adopt comprehensive sustainability practices that protect our Blue Planet.
Established in 2018 alongside leading scientific advisors, Blue enables measurable impact and credibility through expert advisory, open-source tools, and a three-star system for third-party verification.
Featured Global Partners
Industries
Hospitality
Empowers restaurants, hotels, bars, cafes, and the tourism industry
Music
Engages artists, tours, promoters, agencies, venues, concerts and festivals
Events
Provides solutions for conferences, corporate events, brand activations, retreats, private events and community gatherings.
Offices
Engages companies, teams, property managers, and building operators within the workplace.
Sports
Introduces a new status quo around sustainable operations in the world of professional sports.
CPG
Verifies responsibly sourced plastic-free products and/or packaging
program impact
Impact To-Date
Oceanic Global’s industry solutions have been creating a ripple of change since 2018.
500+
Businesses Engaged
55
Countries Activated
97M+
Single-Use Plastics Avoided
130+
Blue Consultants Trained
1M+
Pounds of Plastics Avoided
7
Global Policies Shaped
200+
Blue Solution Providers
6
Island-Wide Projects
Blue is a registered verification program on the International Trade Centre’s Standards Map, a joint mandate of the World Trade Organization and the United Nations Conference on Trade and Development.
What we offer
Third Party Verification
Blue's 3-Star Verification System
Oceanic Global recognizes that it takes small ripples to create waves of change,
and awards businesses with one, two or three stars to reflect their level of achievement.
To become Blue Verified, businesses need to measurably
remove single-use plastics and implement Blue Actions.
1-Star

Remove 3 single use plastics

Implement 1 Blue Action
2-Star

Remove 6 single use plastics

Implement 3 Blue Actions
3-Star

Remove all mandatory single use plastics

Implement 5 Blue Actions
*The Blue Standard may allow limited exceptions on a case-by-case basis due to health and safety requirements or lack of available alternatives.
Verification Fees
Verification fees range from $1,000 - $5,000 USD per business. A full breakdown is provided on the following slides.
Blue Actions
Beyond single-use plastics, Blue Actions are best practices
for comprehensive sustainable operations.
What we offer
Advisory Consulting Services
Oceanic Global offers consulting to help businesses go above and beyond in their Blue Verification and sustainability journeys. Consulting starts at $2,500, pending project scope & goals.
Services May Include:
Develop tailored educational resources specific to your businesses's needs and sustainability goals
Vet and advise on procurement & sourcing strategies across operations
Curate custom communications resources, strategies, and messaging
Implement effective waste management initiatives and internal sustainability policies
Conduct staff training and employee education workshops
Coordinate sustainable product samples and pilot programs
*These are illustrative examples. Oceanic Global works with each partner to
develop customized, regionally and industry-specific services aligned with their goals.
What we offer
Impact Communication
Sustainability leadership is not only about taking action — it’s about communicating impact authentically. Clear, credible, and consistent storytelling builds trust, strengthens brand value, and maximizes the impact of sustainability investments.
Key Communications Touchpoints
Blue Verified partners receive tools and strategic communications support
to translate verified impact into guest-facing storytelling, brand assets,
and trust-building communications.
Featured In:
Blue Verification enables credible, earned media coverage,
differentiates brands, and protects against greenwashing risk.
PROCESS
How it Works
Blue Verification Process
Register Your Project
Complete Assessment + Documentation
Remove Plastics + Implement Blue Actions
*Consulting Support Available
Achieve Blue Seal
Register To Get Started
Verification Fees
Includes: Project Registration, Documentation Review, High-Level Guidance, Awarding of Blue Seal, and Marketing Resources
*Exact fee depends on company's verifiable gross revenue, project timeline, and overall scope. For full pricing breakdown, visit our website.
benefits
Why Go Blue?
Blue helps partners translate sustainability commitments into operational, reputational, and market value.
Integrated sustainability across operations
Operational guidance, expert advisory and vetted solutions
Progress towards ESG and CSR goals, driving measurable impact
Risk reduction through third-party verification
Strengthened credibility and trust
Blue Verified Seal and consumer-facing sustainability storytelling
Brand differentiation & leadership
Alignment with evolving ESG regulations
Membership & recognition in global sustainability community
beyond verification
Pathways to 360° Impact
Oceanic Global collaborates with partners to go beyond verification,
designing customized pathways for regenerative, Ocean-friendly business leadership.
Blue Consulting
Partner with our team of experts to receive hands-on support for your journey towards Blue Verification and embed ocean health into practical sustainability strategies.
Education & Marketing
Engage value-aligned consumers through strategic cause marketing and educational campaigns that amplify your impact and brand equity.
Experiential
Foster community and inspire ocean action through immersive experiences on the intersection of art, science, and culture.
Community Grants
Support community-led resilience and grassroots leadership through sponsoring a grant or partnering on a custom grant program.
Featured Example:
Featured Example:
Featured Example:
Featured Example:
who's going blue
Partnership Case Studies
Oceanic Global works with leading global brands and cross-industry businesses to translate
sustainability goals into verified action. Blue Verification often serves as the foundation for
broader collaborations across strategy, storytelling, activations, and community impact.
360° Partners:
Blue Verification often serves as the entry point for deeper partnership and impact with Oceanic Global.
1 Hotel
Blue Verified
Events · Mission-Driven
Stays · Campaigns

Corona Ab InBev
Blue Verified
Global Activations: Sunset Festivals, Olympics, Corona Island · Advisory · Cause Marketing
Sandals Resorts
Blue Verified
Portfolio Verification · Advisory · Local Business Grants
Blue Partners:
Ultra Music Festival
Blue Verified
Mercedes Benz Stadium
Blue Verified
Brookfield Properties Office
Blue Verified
Sustainability initiatives should do more than skim the surface.
We partner with businesses ready to dive deep.
Anna Dukor
CFO & Strategic Partnerships Lead
Elizabeth DiSanto
Senior Manager, Blue Standard
Go Blue. Get Verified.
Appendix

Blue Guides

Blue offers a cross-industry verification program and open-source resources designed for different sectors, enabling businesses to implement comprehensive sustainability practices and achieve measurable impact at scale. Apply Now Open-Source Resources Industry Guides Hotel Guide - The Blue Standard Restaurant Guide - The Blue Standard Music Guide - The Blue Standard Offices - The Blue Standard Blue Action Guides Recycling Guide - The Blue Standard Responsible Seafood Guide - The Blue Standard

Blue Events & Programming

Optional Pathway To Extend Impact Beyond Blue Verification. Blue Verification is often the starting point. Beyond verification, Oceanic Global partners with events to design and deliver high-impact programming that advances ocean solutions and deepens audience engagement. These collaborations can be integrated into existing events or developed as standalone experiences — extending impact, elevating visibility, and connecting audiences to meaningful ocean action. Optional Extensions Designed to integrate ocean action into climate, business, and cultural conversations Educational Workshops & Roundtables For corporate partners, teams, and sector-specific stakeholders Featured Example Scaling Ocean-Climate Action A curated industry roundtable Thought Leadership & Industry Engagement For cross-sector collaboration and solution-building Featured Example Carbon Newbie Summit A solutions-focused fireside chat Experiential Programming For engagement, storytelling, and public-facing impact Featured Example Oceanic Global Film Festival An inspiring, immersive screening series

Blue Consultant Network

The Blue Standard Consultant network consists of over 130+ individuals trained to help businesses across the globe achieve Blue Verification. Blue Standard Consultants work with cross-sector clients on the implementation of Oceanic Global's Blue Standard. Consultants undergo specialized trainings by Oceanic Global to ensure an in-depth knowledge of Blue in order to assist businesses to seamlessly become Blue verified. Blue trains aligned social enterprises, existing sustainability consultancy groups, nonprofit partners, and independent consultants. Synergistic consulting services are found with LEED, WELL, EarthCheck, and Green Globe, among others. Blue Standard Consulting Services Include: Training Process To become a Blue Standard Consultant, individuals must complete a training program and undergo an evaluation with Oceanic Global. Each practicing individual needs to complete the training and evaluation process. Become a Consultant Apply Now

Blue Advisory Board

Blue was created with the support of Oceanic Global’s Scientific Advisory Board, which includes experts in the space of waste management, climate change, green chemistry, hospitality and industry best practice. Zoe Reich Sustainability Leader + Climate Change Strategist; Vice President, ESG Advisory Lead, JLL Tarajia Morrell The Lovage; Hospitality & Culinary Consultant Laura Canevari Climate Adaptation Specialist; Founder & CEO, ITACA Valerie Michelet Sustainability & Communications Leader, High-Impact Programs, Cross-Sector Partnerships & International Engagement John Warner Senior Vice President, Chemistry & Distinguished Research Fellow at Zymergen Corporation Prof. Dr. Willy Legrand IU International University of Applied Sciences Sol Shafer CEO, G33nGroup Hervé Houdré Founder, H2Consulting & Previous Chairman for the Hotel Association of New York City Stewart Moore Founder & Chief Executive Officer at EarthCheck Gaeleen Quinn Co-Founder, QN Associates; U.S. Head of Impact, Too Good To Go Mia Davis Vice President of Sustainability and Impact at Credo Beauty; Co-Founder at the Pact Collective Jim McNelly Founder, U.S. Composting Council Michelle Li Founder & CEO, Clever Carbon Co-Founder, Executive Director & Board Member, Women and Climate